Minimalism Is Not A Fad

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I was on the phone with a woman the other day who asked what I did for a living since I mentioned my husband and I work at home together all day.

As usual I stumbled over my words a bit because what I do is sort of incredible and hard to put into a job description, but I landed on something about minimalism and inspiring other moms.

She politely said, “Oh neat! And that is such a fad right now so you must be doing well!”

I have to admit, I was a little annoyed.

Firstly at the fact that anyone would think I’d follow a trend so hard that I’d bet my business and family’s financial health on it, but mostly because she said minimalism is a fad.

This lady probably had no idea and I know she meant well, but it grated my nerves because I hear this kind of thing a lot, and it’s just silly.

A fad is something that is widely obsessed over without basis in the object’s qualities, and then quickly dies out (thank you, Dictionary.com).

Minimalism is not a fad.

It’s been around since Jesus set His sandals in the dirt, people.

“Do not lay up for yourselves treasures on earth, where moth and rust destroy and where thieves break in and steal, but lay up for yourselves treasures in heaven, where neither moth nor rust destroys and where thieves do not break in and steal. For where your treasure is, there your heart will be also.

Matthew 6:19-21

And he said to them, “Take care, be on your guard against all covetousness, for one’s life does not consist in the abundance of his possessions.

Luke 12:15


Minimalism is also not base-less, like a fad.

  • Is it baseless to create a home you enjoy more?
  • It is baseless to not be so stressed out about housework that you yell all the time?
  • Is it baseless to be the mom who has time to play with her kids?
  • Is it baseless to have more time to play and adventure with your kids because you're not taking care of the house constantly?

The act of intentionally choosing less for the sake of focusing on what matters most is not a craze.

Just like the Paleo diet is considered a “fad” but is actually the way we were designed to eat (arguably. vegans, don’t send me emails) and the way people have eaten for centuries and centuries.

It’s not a fad, it’s just something that people got re-excited about and that excitement spread and caused lots of change, but then the not-so-committed stopped. 

That doesn't make it a fad- it makes them wishy-washy.

Scrunchies are fads. 

Minimalism is not a fad unless you’re fad-ish.

If you’re one of the people who hop on board the trend train and hop off as soon as you walk into Target then yeah, it’s a fad for you in your life.

But the idea of less, of simpler has been around for forever and it’s something we all long for deep down. 

The things that take root in our hearts, that make our insides scream "yes! this is something I was meant to be doing!" are not fads. They are lifestyles.

And they're usually hard to maintain for those without much self-discipline.

So the others write it off as a "fad" to justify their quitting. 

The ones who live it out, who understand that the discipline it takes to keep on going comes with a massive payout (more time, more joy, less stress, hopping off the treadmill of American society and consumerism) and they press on.

They make the full change for good. 

The world is realizing that it's been so focused on more that it's been missing out on the sweetest things in life. So right now, minimalism is being talked about and labeled like crazy. 

Yes, that will probably die out one day. 

But it doesn't have to stop in your own life. 

Choosing to live simply and to live focused on what matters most will never not be an amazing, beneficial choice that inspires others to do the same. 

Ready to start in your own home? Download my FREE minimalism starter kit and let's make it happen, mama!

Allie Casazza

Allie Casazza , Murrieta, CA